The Mom Inventors Handbook: How to Turn Your Great Idea into the Next Big Thing
Tamara Monosoff
Book Review by Andrea Martins
Andrea is Australian. She has lived in Jakarta, Indonesia and now lives in Mexico City, Mexico. Andrea is a co-founder of ExpatWomen.com.
Would you love to be the next Julie Aigner-Clark (Baby Einstein™)?
I know that I would – and if you would to, then this could be the book for you.
Having that inventing itch myself for a few years, I can attest from personal experience that until Tamara released her book in 2005, it took a lot of internet research and the purchase of several other books, to get as much information as Tamara offers, in her jam-packed informational how-to book for Moms who have a great idea that they want to turn into reality. Your idea does not have to be anything supersonic – Tamara’s idea was the TP Saver™ - a toilet-paper saver. Tamara’s idea was hardly a glamorous one, but that is exactly Tamara’s point – it does not need to be a supersonic idea, you just need to fill a gap in the market and then take action to fill that gap, with a good product and a good strategy.
So what exactly does she talk about in her book? The book’s back cover blurb explains it best:
“If you think the world is ready for your great idea, then this book will explain, in simple steps, how you can:
• Create prototypes and watch your vision come to life.
• Safeguard your products, including patent information.
• Locate reliable distributors and manufacturing sources.
• Market and publicize your product for free.
• Identify funding for your business, and
• Find a company to buy your idea or invention.”
Tamara, whilst being in that super-high-achiever category that many of us might never reach (she worked in the White House with Bill Clinton, invented the TP Saver™ and now runs a hugely successful internet site and Mom Inventing company), actually has a lot in common with expatriate women. She lived and worked in Hong Kong for 18 months, plus, she holds a doctorate in International and Multicultural Education, with an emphasis on Women and Leadership.
To summarize, The Mom Inventors Handbook is very reader-friendly, but it is also very detailed and comprehensive. So if you are looking for lots of how-to detail, it’s perfect. However, if you’re looking just to read a story of how a Mom Inventor became successful, then this is probably not the best book for you. |
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| January 2007 |
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